Neenah Paper has a clever direct mail piece touting the benefits of their environment papers. What I liked about it was the direct message concerning your carbon footprint. How far are you willing to go…?
Don’t just go to their site to register for the trip for two to Costa Rica, where Neenah has their Neenah Paper Rainforest Restoration project…how exciting! I know that will get a lot of attention. But also take the quiz that will not only enter you to win additional secondary prizes but will also educate you on their papers. It’s worth the time.