Perfect Landing~

A few years ago I was walking across the parking lot here at work, lost my balance and pitched forward. In mid stride I knew I was going down, no doubt about it. In that nano-second moment of acceptance I tucked my head in and went down in a roll. In quite a feat of finesse I somehow ended up sitting on my bottom, unhurt in the middle of the parking lot. After a quick look around to see there were no witnesses, I threw my hands up in the air and gave myself a ten for a safe landing.

Adversity. We’re all going to have some. How you deal with it will determine how you rate yourself in the end. Literally.


Are You Ready?

No, I’m not talking about Survivor…are you ready for the holidays?

Do you have your Holiday Cards figured out for this year?

Have you checked with your printer for pricing on their digital presses? You can take a candid or formal picture or have your designer illustrate something. The costs for short run cards are now are astoundingly affordable. And, we have lots of stocks to choose from.

Are you ready?


We’ve had some discussion around the office lately concerning web designers versus print designers. You might think the skill set for both would be the same, but that’s not necessarily true. Printers require the 3-dimensions of width, length, and depth to accurately assess how your job will run and how much it will cost to manufacture. I’ve written before about the importance of giving your printer accurate flat and folded measurements so we know how and where to bind your multi-page catalog. But, in our 3-D world the depth is just as equally important. ie, the number of pages in your document.

Web designers aren’t required to take into consideration page count or binding. They create pages in a flat environment where it doesn’t matter; but, counting pages correctly becomes a necessity if you’re going to print because printers must have an edge to bind (unless of course you’re binding by wiro or spiral.) The page count will also determine how we run the job on our presses and how much paper to order.

The paper dummy, or mock-up as I now prefer to call it…my lingo changed when very early in my career, Mr. Proctor came to me one day with a smile on his face. Your job ticket said to see “dummy.” Ha-Ha, Okay, now I refer to it as a mock-up. So, if you’re unsure of your document and how to count the pages, call us or your paper representative. We’ll be happy to make you a paper dummy, er, I mean a mock-up.

Go Ahead…Make The Call~

I’m not a perfect wife, mother, daughter, sister, aunt, friend, or printer for that matter.

As I watched the World Series the last few days I noticed a few incorrect calls. What do these umpires do after the world watches them make a mistake? Unlike football where the coach can throw in a flag to challenge a call, baseball doesn’t have that challenge. But, we still have the instant replay that will show us in slow motion if the call was good or bad. The millisecond an umpire gets to make a call, we get to review and criticize for moments, hours, days or sometimes, even a lifetime.

Decision making can be a tough job for all of us. Make a bad call and you could lose a game, client or friend. Sometimes our decisions are made on the fly; quickly, because schedules require us to make the call and move on. When we have a still moment to reflect back there are those occasions where we wished we had made a different decision. This makes me wonder about the specific training an umpire must go through to be able to move on after a bad call. What must they learn about their human condition to be able to let go of the burden of responsibility? To me, knowing that a person has done their best is all I need to know. Understanding too that we will always be susceptible to imperfection and to be kind to each other when we do make a bad call. Because, if you’re making any kind of decisions about anything, you will eventually make a bad call yourself, but thankfully there won’t be any instant replay.

I’ll Admit It…I Lied.

As I drove into work this morning I was listening to the Gene & Julie Show on 103.7 Lite FM and had to giggle. They were encouraging their listeners to give up the candy they weren’t fond of and donate it to Operation Gratitude, a non-profit organization that sends care packages and personal letters of appreciation addressed to individually named U.S. Service Members. What a great idea.

Years ago when Ty had just begun to understand the treats of Halloween, I convinced him there was a Halloween Fairy that would come that night and leave cash for the candy he wasn’t fond of. This was my creative way to encourage him to only keep his favorites. For the next three years he looked forward to separating out his candy and spent quite awhile analyzing just how much he should leave for the fairy, since he knew the more he gave away, the more cash he would receive. This candy farce went well…until he entered the first grade, and came home to confront me about my lie. Seems he shared our family story of the Halloween Fairy with his friends at school and they told him there wasn’t such a thing. Although he handled the teasing from his peers pretty well, he was mostly concerned that I ate his candy. Actually, I did eat some, took some to work, and saved some for occasional treats in his lunch. Not that it really matters though.

Sir Walter Scott coined the phrase, “Oh what a tangled web we weave, When first we practice to deceive.”
Sometimes in business we’re tempted to lie to each other and on occasion it’s anticipated or expected. Case in point. We’re all working under deadlines, and we’re all going to add a day in our production schedules to have some give and take in case something goes wrong. And, you can count on something going wrong. This can be a good strategy, especially with someone you haven’t yet developed a history with, and before you can completely rely on their word.

Ty forgave me for my white lie back then, but as our trust of each other has grown over the years, I no longer use lies to get his cooperation. Trust takes a long time to mature.